Brayton Farr

Director of Business Development

Raised in the quaint northern Michigan village of Northport, Brayton understands the importance of putting others first and making meaningful and impactful lifelong connections.

Bringing a wealth of insurance experience and knowledge, Brayton is a graduate of Grand Valley State University, holding a Bachelor of Business Administration Degree in Finance and Marketing.

Beyond work, he’s deeply committed to volunteering and community involvement. In his leisure time, Brayton relishes family and friends’ company, tinkering with cars, undertaking home projects, and savoring the natural beauty of Northern Michigan.